Consumer
Inflation-Battered Consumers Are Going to Extreme Lengths to Nab Holiday Deals
From buying less to gifting secondhand items, US families are adapting to save money.
Shoppers in the Magnificent Mile shopping district of Chicago.
Photographer: Taylor Glascock/BloombergDriving six hours for a used rowing machine. Slashing Christmas budgets by 80%. Shopping for gifts starting around Easter.
Welcome to the 2024 holidays: Where inflation-weary shoppers are going to extreme lengths to get a deal.